About us

Auto1Direct was established in 2008 with an aim to be the NewZealand’s No.1 specialist in car bulbs and wiper blades. Since it’s first sale in 2008, Auto1Direct has grown rapidly with hundreds of thousands of very happy customers. With years of experience, and the most comprehensive range of car bulbs and wiper blades, Auto1Direct is now the biggest online specialist in this sector the NZ but we won’t stop there! We are dedicated to continuous improvement and growth and will be bringing even more great products for you, our valued customers, very soon.

Auto1Direct is wholly customer service focussed. Every decision we make is made based on the answer to one simple question: “What is best for the customer?” This dictates everything we do from product selection, site design, site functionality, special offers…well, you get the idea. We welcome feedback on all aspects of your experience with us and provide many methods to contact us. So don’t be shy, if you spot something you like or dislike, please let us know.
Ways to contact us are:
Through our a contact form
1.Call us on 0064210662250
2.Post a message on our Facebook wall
3.Send us a tweet to our Twitter profile

Car Bulbs
As our name suggests we specialise in car bulbs. We particularly focus on the benefits of upgrade bulbs to improve your vision and safety as a driver. We perform our own research and development to establish only the best options for you.

The newest and fastest growing craze in the lighting industry, not just for car bulbs but across all sectors. You can get LED TV’s, LED house bulbs, LED traffic lights and of course LED car bulbs. We have sourced the latest in LED car bulb technology and have a superb range of products available for most car lighting applications. LED bulbs by their nature have a much cleaner and crisper light, last a lot longer and use much less power than the standard filament bulb equivalent.

These systems are the brightest and most powerful lighting upgrades you can get. They are a plug and play system that converts your standard halogen bulbs to HID. We supply the conversion kits from our sister site HIDS4U. HIDS4U has been a specialist in HID kits since 2004 and have their own components manufactured to their extremely high standards. You will not find a better, more reliable HID kit than the HIDS4U kits.

Our selection of wiper blades is among the largest in the NZ. We stock all the standard ranges to cover most modern vehicles, including standard replacement blades and upgrade flat beam (or Aero) wiper blades. As well as this, we stock a vast range of OEM car specific wiper blades that cannot use the universal style clips and normally require you to go back to the dealer to get a specialist wiper blade direct from them. But that’s not all! we are dedicated to providing the greatest range of wiper blades in the NZ so we also have available a selection of classic car wiper blades and headlight wiper blades. We continue to add new wiper blade products to our website to increase the range and increase coverage of vehicles we can supply to.